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Listing Optimization Service — FAQ

Updated this week

About the Service

What is the Listing Optimization Service?

It’s a project-based, add-on service that equips your listing with a strong SEO foundation designed to improve search performance over time.

Is this for Airbnb, VRBO, or other platforms?

The service is specifically tailored for Airbnb optimization.
You may reuse the content on other platforms (like VRBO or Booking.com), but we don’t guarantee performance outside of Airbnb.

Is this an ongoing service or a one-time project?

The optimization is a one-time project with a defined start and end date.
An active Rankbreeze software subscription is required during the service, but the software is billed separately.

Is this continuous optimization?

No — this is not ongoing optimization. The service sets a foundation to build on. The Rankbreeze software is available if you want continuous monitoring and adjustments.

Do you offer campaign-only services?

No — we don’t offer engagement campaigns as a standalone service.


Eligibility & Requirements

Does my listing have to be published on Airbnb?

No — your listing does not need to be published to begin optimization.
Please click here to review what we need to get started.

Do I need a Rankbreeze subscription?

Yes, you need an active software subscription for the duration of the service because we use the software to record and track the updates. The subscription is not included in the service price.

Does my listing need to be in Rankbreeze?

Yes, the listing(s) must be active in your Rankbreeze account during optimization because we use this to record and track the updates.

How do you access my listing?

We reference your publicly listed page for the first phase. When it’s time to upload your optimized title and description, we’ll ask you to add [email protected] as a co-host.

Will I be able to review the optimized content before it’s uploaded?

Yes — we’ll send you the first set of deliverables in a Google Doc for review first. We only upload the approved title and description.


Process & Timeline

How long does the optimization service take?

The service runs in two phases:

  • Phase 1 (Optimized Listing Description): 10–15 business days

  • Phase 2 (Engagement Campaigns): About 3 weeks

When will I see results?

Because this is SEO-based optimization, results take time. Most changes impact visibility gradually as Airbnb’s algorithm re-indexes and tests your updated listing. You may start to see movement within a few weeks, but meaningful results typically take longer and vary by market and season.

Can I refresh my listing after the optimization is complete?

Yes — if you’d like a refresh later on, you can purchase a tune-up service. Tune-ups are available for listings we’ve optimized before, after at least 3 months.

Tune-ups are intended for small updates and refinements — not major changes. If your listing has changed significantly (for example, a new layout, a new positioning, or a full rewrite), we’ll usually recommend a new Listing Optimization Service instead.

If you’re unsure whether your listing is eligible, just reach out and we’ll be happy to check for you.


What’s Included

What are the deliverables?

The deliverables include

  • 2 optimized titles

  • Optimized content for

    • Summary

    • Space

    • Guest Access

    • Other things to note

  • Photo enhancements

  • Photo collages

  • Campaigns Report

Do you manage pricing?

Currently, we don't manage prices. If you'd like the service to include revenue management, please email us.

Do you upload photos and update amenities?

No, while we provide enhanced photos and collages, we don’t upload or change your photos or amenities on Airbnb.
If you’d like feedback or a human perspective, just let us know — we’re happy to help.

Can I request content-only changes?

Please send a request to [email protected]. Please note that content-only services are not eligible for refunds.


Pricing & Billing

How is pricing structured?

The optimization service is a one-time payment. Pricing is per listing, not per property or building.

Examples:

  • 1 property with 1 parent and 1 child listing = 2 listings

  • 3 apartments in 1 building with separate listings = 3 listings

A separate Rankbreeze software subscription is required during the service.

Why do I pay per listing?

Each listing is optimized individually, which is why pricing is per listing.

Is the cost of the software included?

No, the Rankbreeze software subscription is billed separately and is not included in the optimization fee.


Guarantees, Refunds & Policies

Are results guaranteed?

No, we don’t guarantee specific rankings, or booking results, since those depend on Airbnb’s algorithm, pricing, market conditions, and seasonality.

However, we do offer a 60-day guarantee on the delivery and quality of the service. If there’s an issue, please contact us within 60 days of receiving the first deliverable so we can review your case.

What does the guarantee actually cover?

It means you’re protected if something goes wrong with the delivery or quality of the service. If you’re unhappy, just reach out within 60 days, and we’ll look into it and work with you on a solution.

We can’t promise specific results because Airbnb’s algorithm and the market are outside our control — but we do stand behind the work we deliver.

Can I get a refund?

If there is an issue with the delivery or quality of the service, please contact us within 60 days of receiving the first deliverable so we can review your case under our guarantee.

Can I cancel the service?

Yes, you can request cancellation at any time by contacting us immediately. Refunds, depend on how far the project has progressed and what has already been delivered. We’ll review each request individually and in line with our policy.


Need more help?

Send an email to our team at [email protected] — we’re happy to help 😊

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